Akihiro Yokoi

DescriptionAkihiro Yokoi of Wiz Company in Chiba, Japan and Aki Maita of Bandai Company in Tokyo, the father and mother of Tamagotchi, for diverting millions of person-hours of work into thehusbandry of virtual pets.
Reference"Dying to Save Taxes: Evidence from Estate Tax Returns on the Death Elasticity" National Bureau of Economic Research Working Paper No. W8158, March 2001.